Well, as per the latest trends of Internet, what people strongly follow and choose to rely on are location based services and recommendations from peers in comparison to other general search results. Hence this sort of practice and attitude has led search engines take some serious actions, following which Google has recently decided revivify its search results by updating social search to start displaying three fresh levels of integration, counting in as Flickr, Quora and Twitter.
Google displays results from social media platforms
If you an observer, you must have noticed that Google generally displays results from such social platforms at the bottom. But now, after considering the latest approach for a while, Google has started to update its results by actually incorporating all these searches throughout the regular results. So these social websites get a place among the regular results, as per their relevance. Naturally, this means that now searchers can see more results from people present social circles, along with comments mentioned results shared and created on regular basis. This is the sheer outcome of superbly efficient, powerful and rapid growing social media marketing services.
In addition to these changes, Google Social Search will now also give space to notes for links those users of such social platforms share on the same. Let's understand this with an example, if your friend, with whom you connected on social platform, shares a video link for a game ad on Twitter, then that link will automatically find its space among the search results when you look out for game ads. However, this must be taken into consideration that the annotations are visible only if you are signed in.
The growing popularity of Social Media
Since social media marketing services has been lavishly grown in terms of strength and power, it has set some rules. Naturally, by being too social or going extremely public, the intention is only to share stuff on larger scale and not at all, to play with your privacy. Taking this into consideration social networks has started rendering more control to the users; from controlling connected accounts to putting strict privacy control about what to share and with whom all. So today, you have the flexibility to connect accounts publicly on your Google profile, or have it done in a more private way. This will prevent your username on most, genuine connected sites.
Hence, this must be stated very clear here that one may get to see these entire social results only if the individual is signed in to his or her Google account. The step has been taken to help users reach the most pertinent information possible, provided to them as an outcome of their interests and the people they are connected with. The idea has definitely boosted up the scope of social media marketing services.
Author: Article Expert / Posted: 04-04-2011