Facebook has collaborated with RockMelt on a new version of the socially savvy web browser.
The browser, which is available for download Tuesday, includes more customizable Facebook chat integration and a built-in manager for friend requests, messages and notifications.
Facebook has also made a slight change to its site. When RockMelt users are on Facebook.com, friend requests, messages, notifications and chats will show up directly in RockMelt instead of on Facebook itself. When a user initiates a Facebook Chat while on Facebook.com, it will open a RockMelt chat window.
'We give people a way to share and communicate with their friends wherever they are,' Eric Vishria, RockMelt's co-founder and CEO, told The New York Times. 'Over time, you will see a lot of product innovation come out of the partnership with Facebook.'
But product innovation, the Times points out, is not what RockMelt needs the most. The browser has only a minuscule percentage of marketshare. Could the world's largest social network help with that?
Ethan Beard, director of Platform partnerships for Facebook, said there are no plans for helping RockMelt's distribution.
'We're committed to working with startups like RockMelt that are transforming their industries by designing products to be social from day one,' he said in a statement.
Author: / Posted: 14-06-2011