When it comes to SEO, article submission is one of the core services that are offered by most independent specialists and SEO companies across the net. The concept of article submission is fairly easy. All you need to do is write an article in proper, grammatically correct English, submit it and wait for the directory editors to approve the article. This is a useful service but for those who are not yet acquainted as to how an SEO company does its article submission, it is necessary to be informed about the processes that are implemented to offer quality SEO services.
article submission requires quality content. When talking about quality, we are dealing with the language aspect. The content should be devoid of any spelling mistakes, grammatical errors and other anomalies such as improper sentence structures. An article that is informative and well written helps in making the article easy to read and useful for readers. One practice, article spinning is avoided by many companies as much as possible.
The companies usually employ a number of writers to write their articles. That is because when it comes to article submission, original content is first and foremost, the most important consideration that any submission site considers. They use tools and programs to detect if the content has been pulled from a previous article or if it has been just rephrased. The submission sites are very particular about originality. This is necessary since we do not want copies of the same thing on the Internet and we want to make sure that every article has a unique value.
The article submission will also command useful or functional content. Articles are useless if they are just designed to be filled with garbage. There should be good content. Good content has two sides. The first one is for the human readers. The article should have useful information. It should evoke interest in human readers. At the same time, the articles should be optimized for keywords and SEO purposes. The article submission addresses these aspects. There should be some thought given to originality, information, knowledge for the reader, but the article should also be geared towards SEO and improving rankings in SERPs for the required keyword.
Most submission sites will have a particular requirement for keyword density. Most of the time, it will be around 2% to 3%. You should follow the prescribed rules when it comes to the keyword density. You should not fall into the trap of keyword stuffing which is not attractive to search engine spiders or readers. The article submission service makes sure that the content follows the prescribed rules before submitting them to article directories.
This is where the article submission service from SEO companies is handy. It is necessary to take advantage of the services that they offer since they have services for both writing and submission that you can use to boost your optimization strategy and get good results in your SEO.
Author: Sunil Punjabi / Posted: 20-05-2011